Rebecca Charles Institute

We were commissioned to rebrand and relaunch an existing company ReCh Management Centre with a name change to Rebecca Charles Institute. The idea is to fuse all 3 characters in a very clean and professional way. The letter ‘i’ in the logo representation symbolises or implies a person holding all the other characters in place which is also a subtle yet distinct way to portray solidarity, stance, groundedness and integrity. The design and the choice of font allows an overall easy read.